"HEAT BLOCK" is a product developed with the theme of shading.
The shading function is not recent and has existed for several years, but has various disadvantages.
Bonding process is applied to the light shielding film on the fabric to make it function as a light shield. Adhesives are also needed to bond them together, and the fabric will be thick and heavy.
When the fabric is thick, considering the strength and ease of folding of the umbrella frame, it was difficult to adopt a folding umbrella.
We implemented a number of measures to solve thick and heavy problems.
First is the dough. The fabric that appears on the surface is selected as light and thin as possible. The fabric used for the heat block is woven from a yarn with a thickness of 15 denier. 15 denier is the thickness of yarn used in stocking.
The light shielding film is also changed from the conventional one while maintaining the quality of 100% light shielding rate.
The adhesive for bonding was also reviewed and adjusted to give a soft finish.
The severe summer heat continues as summer is called intense heat and extreme heat.
In addition, those who are transported by emergency due to heatstroke also tend to increase year after year.
In order to avoid the heat when going out, I think that direct sunlight is the best measure, and parasols are considered to be the most effective and wide-covering items.
Even with a normal umbrella, there is a sufficient sun protection effect, but "HEAT BLOCK" is obsessed with 100% shading rate.
Cut sunlight by the function of 100% shading rate. In fact, it has the effect of softening not only sunlight but also heat.
In addition, because ultraviolet rays are cut by 99.9% as well, it is also UV measures, and it is "HEAT BLOCK" that condenses the most necessary function and usability as a function of a parasol.
There are actually two types of products that are marketed as shaded parasols. One is the "light blocking film" type that the heat block adopts. The other is the "polyurethane coating" type.
The shading film type is a combination of shading film and fabric. The polyurethane coating type is a fabric coated with polyurethane.
Polyurethane coating is not bad for light shielding performance, but there are disadvantages.
The disadvantage is that the coating will peel off over time. In particular, the folds of the fabric tend to peel off the coating, and while using it, the light shielding rate and the UV cut rate will drop.
Also, because the polyurethane coating is tacky, the fabric may have a solid texture.
※ There is also a non-tacky coating.
The light-shielding film type has a smooth texture. The light-shielding film does not peel off, and the functional deterioration due to aging does not occur physically. It is an eco-friendly product that can be used semipermanently as long as the fabric itself is not torn, and the light blocking rate and UV cut rate do not decrease.
There are many shade film type parasols made in Japan, and many products have high retail prices.
The fabric of "HEAT BLOCK" is produced at a factory in Taiwan certified to OEKO-TEX Standard 100, and the sewing is produced at a high-quality factory exported to department stores and specialty stores. By sewing in China, it can be offered at a reasonable price.
OEKO-TEX Standard 100 standard is the world standard for human- and environmentally-friendly textile products, taking into consideration the environmental impact as well as the world's highest level of safety for harmful substances.